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Your Purpose

As the Vice President of Onboard Revenue – U.S. Commercial, you will be responsible for leading the development and execution of strategies to maximize pre-paid revenue to create and achieve company targets for U.S. and Canada guests booked with MSC Cruises. You will oversee product strategy, merchandising, pricing, promotion, and marketing of key onboard revenue areas in close collaboration with cross-functional teams in the U.S. and Geneva, Switzerland (corporate headquarters). These areas include dining and beverage, internet, spa, shore excursions and other revenue-generating categories. This role requires a seasoned and strategic leader with a proven track record of driving revenue growth, optimizing profit margins, and building and leading a team.

Your Impact

• Strategic Planning: Develop and implement comprehensive onboard revenue strategies aligned with the company’s overall objectives, market trends, and guest preferences.
• Revenue Optimization: Analyze sales data, market trends, and guest feedback to identify opportunities for revenue and margin growth. Work with Revenue Management and Onboard Operations to get alignment and implement pricing strategies, promotional campaigns, and upselling techniques to maximize revenue.
• Product Strategy: Determine optimal bundling, pricing and promotion strategies led by data driven insights and validated with testing.
• Marketing Strategy: Develop marketing strategies to communicate and maximize revenue opportunities to booked guests. Work closely with marketing and e-commerce teams to execute, test and optimize marketing efforts.
• Financial Management: Develop and manage budgets, forecasts, and financial performance metrics. Monitor revenue streams, expenses, and profitability to achieve revenue targets and maximize return on investment.
• Organization Development: Build high-performing team to support the newly created Onboard Revenue – U.S. Commercial business unit.

Your Journey so far

• Bachelor’s Degree, MBA preferred
• Minimum of 12 years of progressive experience in commercially oriented roles such as marketing or revenue management
• Broad experience in direct sales/marketing, through digital channels, of consumer branded products/services
• Experience developing ancillary revenue streams, preferrable in travel/hospitality or analogous categories
• Proven track record of successfully leading revenue-generating teams and achieving financial targets in a complex, multi-faceted environment.
• Previous experience in leaderships roles and developing high-performance teams
• Strong analytical skills with the ability to interpret sales data, identify trends, and develop actionable insights to drive revenue growth.
• Excellent communication, and interpersonal skills with the ability to build rapport and influence stakeholders at all levels of the organization.
• Strategic thinker with a customer-centric mindset, innovative spirit, and entrepreneurial drive.
• Proficiency in financial analysis, and budget management
• Willingness to travel and work flexible hours as needed.

Your Essentials

• US Passport or US Permanent Resident
• MSC Cruises is an E-Verify employer

MSC Cruises USA is an equal opportunity employer that complies with all applicable federal, state, and local laws, rules and regulations. It is our policy to employ and promote qualified candidates without discrimination on the basis of race, color, sex, age, origin, sexual orientation, marital status, disability or any other characteristic protected by law. Our hiring decisions are based solely on merit, qualifications and business needs.

Our commitment

We are committed to building a future that values diverse perspectives, embraces the world beyond borders, and fosters an inclusive environment where every individual feels valued, respected and empowered to be their authentic selves. Our commitment extends to taking meaningful, measurable actions that have a long-term positive impact on our guests, our employees and our planet.

Ready to turn your passion into something extraordinary? Join us at MSC Cruises, where new opportunities await. Apply today to be part of a global team that is pushing boundaries and achieving something remarkable. Your journey starts here!