Athena is a delegation company. We pair world-class leaders with elite executive assistants backed by the largest assistant network in the world.

Athena assistants don’t just save time; they provide leverage. They help recruit talent, manage inboxes, build deeper relationships, hit personal goals, and support the world’s most iconic companies. The result is 10x more leverage, more time, and a greater impact on our clients’ work and lives. Today, Athena has placed 2,500+ leaders (and counting) with executive assistants.

With a waitlist growing by the day, Athena has already showcased that the demand is there. As part of the Athena team, you will have tremendous opportunities to empower the fiercely ambitious in reaching their most audacious goals.

This is a huge opportunity to be part of a rapidly growing company with a global presence, backed by world-class investors including Khosla Ventures and Valor Equity Partners.

The Role

Athena is looking for a Marketing Director based in Cebu to lead our hub and serve as the right hand to our VP of Operations. This is a highly cross-functional role where you’ll quarterback strategies and work closely with partner teams to bring ideas to life, driving brand awareness and positioning Athena as the top employer for young professionals.

In this role, you’ll ideate and lead initiatives that strengthen Athena’s presence, organize employer branding events, and educate the community about Athena—not just as a brand, but as a place to grow careers and build in-demand skills. Working alongside teams like Creative, Organic Growth, PR, and others, you’ll ensure these campaigns make a real impact.

If you’re an innovative, hands-on marketing leader who excels at cross-functional collaboration and is passionate about shaping employer brand narratives and fostering community engagement, we’d love to have you on board.

What You’ll Do

• Drive Employer Brand Awareness & Consideration
  • Develop and execute employer branding campaigns that enhance awareness, trust, and positioning of Athena as the top choice for young professionals.
  • Lead organic and non-digital marketing efforts (e.g., events, partnerships, outdoor advertising) to strengthen Athena’s physical and community presence.
  • Define and maintain Athena’s employer brand identity and tone of voice across all marketing channels, ensuring consistent messaging.
  • Collaborate with partner teams (Creative, Organic Growth, PR, etc.) to align marketing strategies with business goals, driving unified brand messaging across touchpoints.

• Run High-Impact Events & Community Engagement Initiatives
  • Plan, execute, and iterate on in-person events, job fairs, and employer branding activations that drive engagement and attract top talent.
  • Foster relationships with community organizations, universities, and professional groups to establish Athena as an employer of choice and build brand advocacy.
  • Lead educational initiatives that highlight Athena’s career pathways, growth opportunities, company culture, and skill-building programs, creating strong connections with potential candidates.

• Strengthen Non-Digital & Organic Digital Recruitment Channels
  • Optimize non-digital marketing channels (e.g., out-of-home advertising, PR, print media) to increase awareness and attract top talent.
  • Enhance and manage organic digital channels (e.g., social media, career sites, content marketing) to boost reach, engagement, and brand visibility.
  • Collaborate with partner teams to create and distribute engaging content that supports employer brand awareness and talent attraction.
  • Analyze data, metrics, and performance to continuously refine strategies and improve the effectiveness of marketing efforts.
• Position Athena as a Premier Employer
  • Develop compelling, differentiated messaging that highlights Athena’s unique career growth, skill-building opportunities, benefits, and work culture.
  • Communicate Athena’s premium, long-term career value, differentiating us from traditional BPO companies.
  • Partner closely with recruitment teams to ensure alignment between branding efforts and hiring objectives, driving talent acquisition strategies and goals.

Your Experience

• 5+ years experience in marketing, employer branding, or community engagement, preferably in fast-growing or talent-focused industries.
• Proven ability to execute high-impact branding campaigns across multiple channels (OOH, digital, events, PR, etc.).
• Experience leading community engagement initiatives, partnerships, and event marketing.
• Strong understanding of recruitment marketing and employer branding best practices.
• Excellent storytelling, communication, and project management skills.
• Ability to work cross-functionally with operations, recruitment, and executive teams to drive alignment and results.
• Background in startups or high-growth environments is a plus